Extending the connection to business partners
Integration through a RESTful API, which allows the exchange of information in different protocols. Therefore, businesses are empowered end-to-end, providing a network of connections with more resources.
Innovation and security
With open APIs, developers can easily create applications and business models using the services and products available in their APIs. Apply a series of security mechanisms to the flow of APIs (OAuth 2.0, injections, IP filtering, among others).
Monitoring of channels and metrics analysis
This advantage promotes the analysis of metrics for optimising the business and identifying which components are the most important in the solutions and provide insight into the status of your business processes.
Real-time responses
APIs enable you to respond to customer feedback immediately, giving you that competitive edge when it comes to developing, running and analyzing marketing campaigns.
Omnichannel and marketplaces
APIs allow the services of your internal systems to be delivered through different interfaces and devices, enabling seamless customer routines. The marketplace strategy expands the product offering, and reduces the need for inventory and logistics efforts, which are from other companies.
Scalability and monetisation
it is possible to install the platform in the cloud with auto-scaling so that the platform continues to attend calls, even with a large variation in traffic, such as during Black Friday. You also create different usage plans and monetisation strategies for APIs such as Developer pay.
Natura is a global personal care cosmetics group, with more than US$10 billion revenue (2018). Luciano Abrantes, CTO at Natura, tells how APIs helped the company to grow sales channels, and how they helped to connect Natura with the independent distributors, the major sales force of the company, through digital experiences
A Natura é um grupo global de cosméticos, com mais de US$10 bilhões de receita (2018). Luciano Abrantes, CTO da Natura, conta como as APIs ajudaram a empresa a aumentar os canais de vendas conectando a Natura com os distribuidores independentes, que são sua a maior força de vendas, através de experiências digitais
Connecting
people, ideas
and business.
Sensedia is a leading provider of integrated solutions with a global
customer base across a wide range of industries. Its world-class
portfolio includes: an API Management Platform, Microservices,
Adaptive Governance, Events Hub, Service Mesh, Cloud Connectors
and Strategic Professional Services’ teams. We are recognised by
Forrester as a “leader” in API strategy and services.
Criando conexões que transformam o mundo
Somos visionários e referência em integrações modernas, com produtos e serviços focados em tecnologias como APIs e Microservices. A Sensedia ajuda mais de 140 clientes fornecendo Strategy & Professional Services para que suas estratégias superem os desafios de um mundo mais digital, conectado e aberto.
